The Publishing Journey Series

Four books covering the complete arc of writing, publishing, and selling a book. Written from inside a 113-book career and twelve years of testing what actually works, including the strategies that lost money.

Most publishing advice comes from people who published once and got lucky, or from people selling a course. This series comes from someone who has published more than 113 books under his own name and ghostwritten over 54 for others. The wins are here. So are the failures, because the failures taught more. Read the one that fits where you are, or read all four and skip the decade of expensive mistakes.

The Ghostwriting Advantage is the comprehensive buyer’s guide for anyone considering hiring a ghostwriter. Publish Your Book covers the technical and strategic mechanics of every major publishing path. Sell Your Books covers what comes after, from launch strategy through Amazon advertising and BookBub. Make a Living as a Self-Published Author covers the realistic economics of building a publishing career.

  • The Ghostwriting Advantage Cover

    The Ghostwriting Advantage

    50+ ghostwritten books. 100+ published. Backed by a 2024 study of 300+ business authors. Richard Lowe shows executives and thought leaders exactly how ghostwriting works and what it's worth.
  • Sell Your Books Cover

    Sell Your Books

    113 books published. Thousands in ads run. Books that hit number 43 on Kindle and books that flopped. This is what book marketing actually looks like — from someone who lived both sides.
  • Publish Your Book Cover

    Publish Your Book

    Stop wasting time researching publishing options. This comprehensive guide covers every major publishing path available to authors today, from self-publishing platforms to traditional contracts. Learn the reality behind Amazon KDP, Draft2Digital, Lulu, IngramSpark, traditional publishing, and hybrid publishers. Get honest breakdowns of costs, timelines, royalty rates, and requirements for each platform. Discover which scams to avoid and how publishing predators target inexperienced authors.
  • Make a Living as a Self-Published Author Cover

    Make a Living as a Self-Published Author

    Turn writing into income. Market research, publishing systems, platform building, scam avoidance. From an author who left corporate at 53 and published 113+ books in three years.

Frequently Asked Questions

What is the Publishing Journey Series?

Four books covering the complete arc of authorship: hiring help if you need it, publishing the book, selling it, and building a career out of it. Written from inside a 113-book career, not from a single lucky launch. Each book stands alone, but together they cover the whole path from idea to income. The series is built to save a new author the decade of expensive trial and error it took to learn this firsthand.

Should I hire a ghostwriter or write the book myself?

That depends on your time, your goals, and how much the book matters to your business or legacy. The Ghostwriting Advantage is the comprehensive buyer’s guide for making that decision honestly: what ghostwriting actually costs, what to look for, the contract clauses that protect you, the questions that separate a real professional from someone who will disappoint you, and how to make sure you get the book you actually wanted. It is written to help you decide, not to push you toward hiring. Some readers finish it and decide to write the book themselves, which is a perfectly good outcome.

How do I actually publish a book?

Publish Your Book covers the technical and strategic mechanics of every major publishing path: print, ebook, audiobook, and the platforms that handle each. ISBNs, formatting, distribution, the choice between going wide and going exclusive, and the tradeoffs of each route. It is the practical manual for getting a finished manuscript into the world as a real, purchasable book, written by someone who has done it more than a hundred times across every format.

My book is published but nobody is buying it. What do I do?

Publishing the book is the start, not the finish. Sell Your Books covers what comes after: launch strategy, building an audience, Amazon advertising, BookBub, pricing, and the marketing that moves books versus the marketing that just feels productive. It includes what worked and what burned money, because both are instructive. A book that nobody buys is almost never a quality problem. It is a visibility problem, and this book is about solving it.

Can you actually make a living self-publishing?

Yes, but not the way most people imagine, and not on the timeline most people hope for. Make a Living as a Self-Published Author covers the realistic economics: how the money actually works, what a sustainable catalog looks like, why volume and consistency beat the dream of a single breakout, and the honest math of a publishing career. Written by someone who left corporate work at 53 and built exactly this. It is the antidote to both the get-rich-quick pitch and the it-can’t-be-done cynicism.

Which book should I start with?

Start where you are. Deciding whether to hire help, start with The Ghostwriting Advantage. Have a finished manuscript and need to get it out, start with Publish Your Book. Already published and need sales, start with Sell Your Books. Thinking about the long game and whether this can be a career, start with Make a Living as a Self-Published Author. Each stands alone. Together they cover the whole journey.

Who wrote these books?

Richard Lowe, The Writing King. He has authored more than 113 books under his own name and ghostwritten over 54 for executives, founders, and experts. Before writing full time, he spent 33 years in enterprise technology. The series reflects twelve years of publishing daily, testing what works, and learning from what failed. If you would rather have him write your book than write it yourself, that is what his ghostwriting practice does at thewritingking.com.

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